Proof
How we know it works.
Everyone in this market claims an accuracy number. Here's ours, what it actually measures, and where we're careful.

Used by teams at







~90%
match with what really happened
The number
About 90% match with what really happened.
When we predict how people will react, we check it against what they actually did: real sales, real engagement, real campaign results. Across enterprise and agency work over two and a half years, our predictions line up with reality about 90% of the time.
Before any of your own data is added, we're at 86% or better. Your data is what takes it higher, because the group stops being people like your customers and starts being your customers.
A real example
We predicted it. Then it happened.
A Fortune 50 consumer brand had a difficult public statement to make. We dropped every version leadership was considering into its own copy of a social network full of their customers, and ran time forward a day. We handed over which version would land worst, and what people would say. When the real moment came, it went 92% the way we said: the same direction, the same arguments, the same intensity.
92%
the way we said
- Every draft statement
- Simulated network, one day forward
- Prediction handed over
- The real moment
The most useful part wasn't the winner. It was finding out that every version leadership had prepared would have done more damage than saying nothing.
Why it holds up
Why the answers hold up.
Every answer traces back
You can follow any result to the individual customers behind it and see their reasoning.
Real researchers stay involved
On decisions that carry real risk, our team works alongside the model.
Patented, not prompted
Three years of our own models, with a granted US patent.
Enterprise ready
SOC 2 Type II, ISO 27001, ISO 42001 on the way.
Security
Your data stays yours.
We're SOC 2 Type II and ISO 27001 certified, with ISO 42001 on the way. Your data is kept separate and never trains anything outside your account. We've been running inside Fortune 500 companies since 2023 and passed their security reviews to get there.
Check Our Security Badges
SOC 2 Type II
ISO 27001- Granted US patentUS Patent
FAQ
The questions buyers ask.
No. General AI tools will happily guess what a customer might say, and they'll sound convincing doing it. We build something completely different: digital populations modeled on your real customer data. Instead of static personas, every simulated customer keeps their own distinct personality and memory across every question you ask. Our underlying models were built over three years, backed by a granted US patent.
See it on a question of your own.
The fastest way to judge this is to give us a decision you already know the answer to and see whether we get it right.

